CCIA to deliver live cattle chain of custody tracking for the Certified Sustainable Beef Framework

October 11, 2023 – Calgary, AB – The Canadian Roundtable for Sustainable Beef (CRSB) is excited to announce that the Canadian Cattle Identification Agency (CCIA) will deliver live cattle chain of custody tracking for the Certified Sustainable Beef Framework.

After a significant two-year review of the program, CRSB is confident that working with the CCIA will enable consistent implementation of its Chain of Custody Requirements and improve transparency of live-cattle movement across all CRSB Certified supply chains. CRSB Certified operations with CLTS accounts will now be able to see the “CRSB Certified” status of their cattle’s identification indicators as those indicators/cattle move through the supply chain.

“The CRSB is pleased to work with CCIA, a long-time CRSB member and trusted industry partner, on this program improvement that will provide more clarity of CRSB requirements and allow greater success of the Certified Sustainable Beef Framework” said Ryan Beierbach, Chair of the CRSB.

“The CCIA is thrilled to have been chosen by the CRSB to support this very important program,” said Anne Brunet-Burgess, General Manager of the CCIA. “The CCIA has an enviable track record in livestock data management, including chain of custody tracking, experience that we feel will strongly benefit this initiative.”

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